Wexner Center Rebrand

The Wexner Center for the Arts is a contemporary art museum located in Columbus, Ohio. A new identity was created to pair with the architectural stylings of Peter Eisenman and the museum center itself. The identity system is derived directly from the blueprints and concepts used in the construction of the museum center, creating a strong visual connection and conceptual relationship with the layout and interior space. The identity system was then animated to be applied to digital installations within the space. More process on the project can be found here.